futures-research-womens designer galleries at selfridges(case study)

http://style.selfridges.com/self-image/album/film-project-old-selfridges-hotel#1509

THE FILM PROJECT IN THE OLD SELFRIDGES HOTEL

— 20 MARCH 2012

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Have you discovered The Film Project at the Old Selfridges Hotel yet? The empty hotel has been transformed into an enticing space to experience seven striking fashion films by some of the world’s most influential designers in seven extraordinary settings.

A far cry from your regular cinema setting, take a pew on a giant sofa for Comme des Garcons’, relax on a beanbag beside a giant inflatable bunny for Gareth Pugh’s and tuck yourself into a four poster bed to enjoy Ann Demuelemeester’s cinematic masterpiece.

Photographs by Gareth Davies.